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Make Your Blog Look Like A Mobile App - Curagami

Make Your Blog Look Like A Mobile App - Curagami | Must Design | Scoop.it

Jetpack's cool icon feature creates, adds & shares a mobile app like icon & link for your blog on you & your customers smartphones for free. 

Why do this? Because coolest thing since sliced bread to hit your customers is their smartphones. Getting your blog linked there is ONLY a good thing for your content marketing, community building and ecommerce.  

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Dr. Dre's Web Design Tips

Dr. Dre's Web Design Tips | Must Design | Scoop.it

Beats By Dre Web Design Lessons
A friend shared the impressive NEWSJACK Dr. Dre and his Internet markeing team pulled off last week. Beats By Dre (http://www.beatsbydre.com ) has some cool web design tricks to steal too such as:

* Consistent images across channels (the Richard Sherman image rode the crest of the wave created by his "controversial" statements after last Sunday's game).
* HUGE RED BUY NOW Call To Action on the home page.
* Hero moves but does so SLOWLY so it isn't jarring.
* They've programmed their Richard Sherman page so his picture matches to every style, something I bet the site does for all celebrity endorsements (cool and NEW).
* Their social buttons are a little low for my taste, but they are well labeled as the "Beats Army" and every major social net is there and they are robust and fresh on all social nets.
* I like how they handle the colors too via the small swatches.

All in all a great ecommerce site in support of one of the best NEWSJACKS I've seen (see my notes on Dr. Dre's multi-channel attack of the web here:   http://sco.lt/8bJiDJ

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Picasso At The Beach and The NEW Art of Web Design

Picasso At The Beach and The NEW Art of Web Design | Must Design | Scoop.it

PicassoHead App
Sharing this cool "draw a "Picasso Head" app (my PicassoHead http://www.picassohead.com/?id=5290a28#.VBCfth1bqjo.twitter ) to illustrate a few of our favorite web design concepts such as:

* DO LESS and let them DO MORE (them = customers, visitors, advocates_.
* GALLERIES ROCK - especially when your gallery is chock a block full of User Generated Content (UGC).
* Engagement Rocks - do you have a tool that is fun to use AND promotes positive site heuristics such as time on site, pages viewed, lower bounce?
* Every product, idea or website starts about the creators and must become about those who visit and love it.
* People love what THEY create and contribute more than what you do.
* This means all web design is or will be about collaboration.

We love the simplicity of this little app, but the even COOLER riff came from our confirming email. This is the email that shares the link where my Picasso At The Beach drawing lives (linked from this post http://www.picassohead.com/?id=5290a28#.VBCSuy4Lksk.twitter ) and where this little pitch lived:

"This summer check out Picasso Looks at Degas at the Clark in Williamstown, MA. You won’t want to miss this groundbreaking, Clark-exclusive exhibition that is the first to look at Pablo Picasso’s deep fascination with Edgar Degas.

http://www.clarkart.edu/exhibitions/picasso-degas/ "

Wow, cool idea. Create a little art based app and sell related links in the confirmation email. That's brilliant marketing, subtle marketing and the art of web design. Kudos to Picassohead creators RFI Studios, http://www.rfistudios.com.

#toogood



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